Tag: Apple

Apple Watch pictures in a line

TheApple Watch was the first new product category Apple had launched in five years, setting the bar and raising smartwatch awareness.

Smartwatches may not appeal to everyone, however the industry has continued to grow at a phenomenal rate. We previously explored this inIs now the time of the Smartwatch?

Apple’s CEO Tim Cook stated that the Apple watch is “the most personal device Apple has ever created,” adding: “It is not a shrunken iPhone. It is a new, innovative way to communicate directly from your wrist.”

applewatch latest features image

The first generation Apple Watch launched into the Smartwatch Market last April with great confidence, looking to lead the way amongst other Smartwatch brands and leap forward on the technology curve. However being reliant on the iPhone (models 5s onwards) and prices starting at £299 for the 38mm model, it would see only the innovators being first to embrace it.